“Deeply Rooted” consisted of two phases, both abstracts are listed below.

Abstract of Phase 1

Purpose 

The objective of this study was to explore external economic and cultural factors (rather than internal) to gain a better understanding of how they may contribute to the abortion decision process. Additionally, using the survey method of research, the intent was to identify trends that could be helpful in refining message delivery for the following populations of women: Black, Hispanic, Caucasian, and Asian. 

Methods 

The study utilized Virtual Reality Research methodology to conduct a ninety-eight-question survey. Participants were outfitted with a virtual reality Oculus headset which allowed them to fully immerse in one of several virtual environments to control outside stimuli, promote relaxation, and provide a “safe space” from which participants can confidentially and honestly answer questions. 

In the U.S., 201 Black (33%), 192 Caucasian women (32%), 97 Hispanic women (16%), and 103 Asian women (17%) completed the survey, and 81 women completed the survey from Africa (of which 61 were Black, 8 Caucasian, 6 Hispanic and 5 Asian) totaling 596 from America and eighty-one from Africa all between the ages of eighteen and thirty-five. 

Conclusion 

Numerous factors and positions were found to significantly correlate with the probability of deciding to abort or not to abort in response to an unexpected pregnancy. Some were historical in nature, such as a history of sexual abuse, sexual activity during one’s adolescence, and the educational degrees one’s parents had obtained. Additionally, a number of factors contributed heavily to the decision process that were a function of the individual’s psychological and worldview makeup. 

Abstract of Phase 2 

Purpose 

This study is Phase II of Vitae`s Minority Women`s Health Study. Here, we sought to uncover the psychological dynamics that drive Black women’s perceptions and beliefs about abortion. A second objective was to discover how we can “move the needle” on hearts and minds and gain more traction with Black women.  

Methods 

One-on-one interviewing was used with a group of 37 participants in Orlando, Chicago, Seattle, and Memphis. Participants were Black women between the ages of 20-34 and half had attended, or currently attend, an HBCU (Historically Black College and University). Nearly half of the respondents had experienced abortion. All respondents were screened with a pre-interview survey to capture those with true “middle” ground positions, with none of them being overtly pro­choice or pro-life. 

Universities included: Howard University, Morgan State University, Spelman College, Clark Atlanta, Tennessee State University, Chicago State University, Southern Illinois University of Education, Florida A&M University, Kentucky State University, and LeMoyne-Owen University. 

The interview explored women’s perceptions of abortion– how they feel about it, where they have learned about abortion, their opinion of abortion as it relates to racism, as well as their awareness of pregnancy help centers. 

Conclusion 

Much of what we learned in the previous seven emotional research studies was confirmed in Deeply Rooted. The vast majority of respondents viewed abortion as a necessary “good” to preserve one’s perceived self-identity. As seen here, black women of reproductive age, in general, believe the abortion industry is not inherently racist and, instead, believe abortion can be used as a tool to help bring women and families of color out of systematic racism. They also expressed anger and frustration when asked about abortion and politics, as they view this as an issue mostly focused on by “white men” with the intent of “controlling women.” Interestingly, this study revealed that Black women receive information about abortion through social media, however, they rely heavily on their mother or maternal-figure and her experiences, advice, and opinion about abortion, particularly when making a decision about an unexpectant pregnancy. 

To obtain one of the following guides: or to cite Vitae’s research contact our Research Team by filling out the form below.

  • the Pro-Woman Policy Guide
  • the Pro-Woman Approach for Medical Professionals Guide
  • the Pregnancy Center Guide
  • the Pro-Woman Approach for Pastors Guidebook


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